Gloriously meaningless nr.1

  • “How do I come up with something fresh and spiffy about cinnamon tea?” (He’s just not into you)

Why do compagnies feel the need to come up with an inspirational tagline? Inspirational yet not meaning anything. Well, if you make a customer think you interupt their consumption so no sense makes sense. But why the prentensiousness? Not everything needs to define my lifestyle. I found this glorious example:

Well yes, I suppose it’s true…so…? I propose: ‘Tea, nice when you’re waiting on a cold platform’. Or my favorite: ‘Tea – Earl Grey’.

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